L2 RED SEA
MDM.L2.REDSEA
design by Fabian Schwaerzler
Limited to just 42 pieces
“The L2 is a diver’s watch that can withstand great pressure underwater. On land, it entices as an eye-catcher. The 316L stainless steel of the case with the diamond-like carbon coating reflects the light with sovereign hardness, the ETA 28.24-2 movement is highly reliable, the design by Fabian Schwaerzler is imbued with the values of the Bauhaus. And extraordinary, of course, is the red watch crystal, which makes the watch a minimalistic yet powerful statement piece. Typical of Maurice de Mauriac.”
1 Black rubber strap
+ 1 Natostrap textile in black and red
Customize Watch
Watch Specifications
Deep Red
The red sapphire crystal is exceptional, making the watch a statement piece that could hardly be more energetic. Typical Maurice de Mauriac Kaliber ETA 28.24-2
ETA 28.24-2 is one of the most famous Swiss watch movement.-TOP Execution
-Hours, minutes, sweep second
-Self-winding mechanism with ball bearing
-Date in window, corrector
-Regulator system ETACHRON and regulator corrector
-28.800 vibrations per hour; 4 Hz
-25 Jewels
300 Meter water resistant
The L2 is a diver's watch that can withstand high water pressures. You can be sure of this at depth and at high speeds in the water. With the L2 Red Sea, you can also be sure of making deep impressions on land.L2 Red Sea Caseback
The watch is inspired by the woman who represents the L2 Red Sea best. Zoe Moore, the freediver, the holistic coach. With her deep connection with the ocean, the L2 Red Sea is her companion. The workmanship strength of the L2 Red Sea unfolds, mirroring the mental strength crafted to go to the depths, of the mind, body and soul. The L2 Red Sea accompanies Zoe Moore when she dives into the depths, surrendering gracefully and courageously to the forces of the water, embodying them as her teacher. DLC coating
Stainless steel or titanium with a DLC-coating (Diamond-Like-Carbon) stands out via its beautiful grey / black colour. DLC makes stainless steel extremely abrasion and scratch resistant. Moreover, the layer of carbon applied in a state-of-the-art vacuum process is also highly anti-allergenic. Sea Shepherd Conservation Society
Zoe Moore wouldn't be as excited about this watch if this watch wasn't also considerate. With each watch, we strengthen Zoe's fight for the health of the waters she knows so closely and perceives so intensely as few other people. Each L2 Red Sea now pulls well over 100 metres of old fishing nets from the world's oceans. This is possible with approximately 500 CHF, the 10% of each L2 Red Sea that we donate directly to Sea Shepherd for this purpose. If all 42 watches were sold, then all together we have pulled over 5 kilometres of old nets from the oceans. That's not all the nets. But if everyone did that with every watch, ... 1
Deep Red
2
Kaliber ETA 28.24-2
-TOP Execution
-Hours, minutes, sweep second
-Self-winding mechanism with ball bearing
-Date in window, corrector
-Regulator system ETACHRON and regulator corrector
-28.800 vibrations per hour; 4 Hz
-25 Jewels
3
300 Meter water resistant
4
L2 Red Sea Caseback
5
DLC coating
6
Sea Shepherd Conservation Society
L-Series
Fabian Schwaerzler, a Swiss designer and as such a purist, has chosen the line as a design element and thus designed the L-series, the line series, from the Bauhaus era into the present. They have become icons of watch design. His design allows the watches to be discreetly present, but also to fill the space. Follow the line. It will show you the beauty of time.
Diese Uhr ist deep!
The L2 Red Sea is also deep due to the woman who stands for the L2 Red Sea. Zoe Moore, the freediver, took the L2 Red Sea into depths – she was deep with her. On her wrist, the L2 Red Sea unfolds its full depth when Zoe Moore dives into the red sea, surrendering gracefully and courageously to the forces of the water and then conquering them.
Zoe Moore wouldn't be excited about this watch if this watch wasn't also considerate. With every watch, we strengthen Zoe Moore's fight for the health of the waters she knows so closely and perceives so intensely as few other people. 10% of the sale price goes directly to the Sea Shepherd Conservation Society, who invest it in the preservation of the eco-system. Zoe Moore's favourite diving waters. That's what we call deep and that's what makes the watch deep.
A watch launch for special people 🗝️🛎️ needs a special place ! We have found it @pier7_club in a boat on the lake of Zurich ⚓️ 🌊 It was truly a special evening & a full success - thank you everybody who made it so special @lesclefsdor @lesclefsdorsuisse @lesclefsdorzurich @yourfavouritezurichconcierge @lucfries .
The official launch will happen @ the 69th UICH International Congress in the beautiful city of Madrid, where over 400x concierges from over 40x cities will attend. We look forward seeing the reaction of the world.🌎
📸 @suseheinz_official
#MauriceDeMauriac #L3 for #MastersOfHospitality #LesClefsdOr #officialwatch #watch #leadinghotelsoftheworld #HospitalityExcellence #InvestInPeople #inservicethroughfriendship #hotelconcierge
The Maurice de Mauriac L3 Les Clefs d’Or is no ordinary timepiece. A see- through caseback allows a glimpse of the automatic movement with personalized rotor featuring the Les Clefs d’Or insignia plus the name & membership number of each concierge individually engraved. Members can use chronograph functions to time various activities associated with their role. Its balanced proportions provide optimal wearability for any type of wrist and the rich gradient blue hue on the dial is truly mesmerizing, promoting an excellent contrast to the golden hands/indexes and case. Avaible in stainless steel or stainless steel with an gold PVD coating.
@thedoldergrand
@lesclefsdor @lesclefsdorsuisse @lesclefsdorzurich
📸 @detail.studios
#MauriceDeMauriac #L3 for #MastersOfHospitality #LesClefsdOr #officialwatch #watch #leadinghotelsoftheworld #HospitalityExcellence #InvestInPeople #inservicethroughfriendship #hotelconcierge
Based on the L3 Spheric Blue tricompax chronograph with fumé blue dial and housed either in an unprecedented stainless steel case with gold PVD coating, the L3 Les Clefs d’Or features the minimalistic outlook authored by award-winning Basel designer Fabian Schwaerzler — and is highlighted by the golden crossed keys in the hour register at 6 o’clock. Symbolically, the iconic logo also represents the access key to the watch: only Les Clefs d’Or associates are eligible to get one.
« The specific color combination we chose is no coincidence. It’s true that, in some European countries, the expression ‘blue over gold’ means something is perfect. But, most of all, blue and gold are Les Clefs d’Or corporate colors», says Leonard Dreifuss, Maurice de Mauriac’s Creative Director
@thedoldergrand
@lesclefsdor @lesclefsdorsuisse @lesclefsdorzurich
📸 @detail.studios
#MauriceDeMauriac #L3 for #MastersOfHospitality #LesClefsdOr #officialwatch #watch #leadinghotelsoftheworld #HospitalityExcellence #InvestInPeople #inservicethroughfriendship #hotelconcierge
THE GOLDEN WATCH FOR LES CLEFS D’OR 🔑💛
From Zurich to New York, Paris to Tokyo and everywhere in between, no one knows the world like Les Clefs d’Or. Founded in 1952, the prestigious organization partnered with us to create its own official timepiece. Noblesse oblige!
These concierges are only found in first-class five-star hotels and can be recognised by the crossed keys on their revers. Until now. From now on, these insiders will be increasingly recognisable by their exclusive watch - the Maurice de Mauriac L3 Les Clefs d’Or. This watch is exclusively reserved for members of Les Clefs d’Or.
@thedoldergrand
@lesclefsdor @lesclefsdorsuisse @lesclefsdorzurich
📸 @suseheinz_official
#MauriceDeMauriac #L3 for #MastersOfHospitality #LesClefsdOr #officialwatch #watch #leadinghotelsoftheworld #HospitalityExcellence #InvestInPeople #inservicethroughfriendship #hotelconcierge
Proud Daddy‘s of the new BÄRN-DATE 💚 - Birthday Party @tickdifferent_uhrsachen . Thank you all for coming out and celebrating the birth of the new watch: BÄRN-DATE - the first watch which speaks bernese.
Available exclusive @tickdifferent_uhrsachen in Bern.
#MauriceDeMauriac #MDM #Uhrsachen #tickdifferent #BärnDate #Bärn #bern #bärndüütsch
Old but gold 🚋✨ Inspiration for the Bärn-Date, was the old bernese streetcar in it’s iconic green color with beige & gold accents. Sometimes you need the old charme for a new watch…
Available exclusive @tickdifferent_uhrsachen in Bern.
#MauriceDeMauriac #MDM #Uhrsachen #tickdifferent #BärnDate #Bärn #bern #bärndüütsch
For the Bärn-Date, Guillaume Hoarau @hoarauguillaume , the former Young Boys footballer @bscyb_offiziell , has not only become the model, but also our newest ambassador. Welcome in the MDM family Gui! 🙌🏻
Fun fact he is our 3rd Ambassador in football, after Stephan Lichtsteiner @stephanlichtsteiner & Diego Benaglio @dbenaglio_official , but the only one who was not captain of the Swiss Football Nation Team⚽️🇨🇭
📸 @philippmueller69
#MauriceDeMauriac #MDM #GuillaumeHoarau #BärnDate #bärn #bern #uhrsachen #Gui #YB #bscyoungboys
Welcome home: BÄRN-DATE 🐻🇨🇭With proud we present you our newest watch, the only & first swiss watch which speaks: Bernese. We created it in close collaboration with @tickdifferent_uhrsachen our new & exclusive retailer in Bern, Switzerland.
Looking at the watch in the morning and it says “MÄÄNTI” and not Monday and the start of the week is immediately sweetened. The BÄRN-DATE offers this brilliant feeling every day. And if you’re not in Bern, you have Bern on your arm and it speaks to you as if you were at home.
#MauriceDeMauriac #MDM #Uhrsachen #tickdifferent #BärnDate #Bärn #bern #bärndüütsch
Events
Sächsilüüte
25 .04 – 28 .04
Location: MDM Atelier, Tödistrasse 48, 8002 Zurich
Zurich has Sächsilüüte and us. That’s why we’re making the Sächsilüüte timepiece. Come to the Böög and take a look at our newest timepiece.
Badi Markt Monocle Café
24 .05
Location: Monocle Café Zurich
Pleasure always makes for a good time. Enjoy with us!
Arosa Harley Weekend
13 .06 – 15 .06
Location: im Waldhotel Arosa
For over 20 years a guarantee for special Arosa moments, 2 great bands, excellent 4-star superior food, bar life, wellness, mountain feeling, petrol whispers and much more await the guests. Wonderful motorbikes and cars take the 360 bends to Arosa to celebrate the love of hot engines together. Once you’ve been there, you’ll keep coming back … Further information on the homepage.
photo basel 2025
17 .06 – 22 .06
Location: Volkshaus Basel
The world’s smallest watch boutique is back where the world is particularly beautiful and exciting. Meet the Dreifuss and have a good time.
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