Automatic Modern: “Züri Date” WATCHES@ YELLOW
MDM.130.ZueriDate.WATCHES@
We bring colorful colors & the Zurich trams to your wrists as a limited edition for a group of watch enthusiasts @Google called “Watches@”
A special piece for people who are looking for the unique. Wherever you are wearing this watch, you are carrying the Zurich spirit with you. It shows the days exclusively in Swiss German, more precisely the local Zurich dialect. The basis of this midsize timepiece is the Automatic Modern. Developed by Daniel Dreifuss, his sons – the Watchbros – have taught this watch how to speak in Swiss German. It will make every day of your week a more colorful and joyful day.
You can choose here which dial color your ZÜRI-DATE will have:
Green
Yellow
Red
Blue
Black
Limited to 10 pieces per color = a total of 50 pieces.
Customize Watch
Watch Specifications
Green like Tram Nr. 8
Yellow like Tram Nr. 13
Red like Tram Nr. 2
Blue like Tram Nr. 9
Black like Tram Nr. 7
Each letter of the date wheel is individually coloured in the primary colours:
Blue - Red - Yellow - Blue - Green - Red
MÄNTIG - MONDAY
ZISCHTIG - TUESDAY
MITTWUCH - WENDESDAY
DUNNSCHTIG - THURSDAY
FRITIG - FRIDAY
SAMSCHTIG - SATURDAY
SUNNTIG - SUNDAY
1
As colorful as the trams of Zurich
Green like Tram Nr. 8
Yellow like Tram Nr. 13
Red like Tram Nr. 2
Blue like Tram Nr. 9
Black like Tram Nr. 7
2
Colorful Date Wheel
Each letter of the date wheel is individually coloured in the primary colours:
Blue - Red - Yellow - Blue - Green - Red
MÄNTIG - MONDAY
ZISCHTIG - TUESDAY
MITTWUCH - WENDESDAY
DUNNSCHTIG - THURSDAY
FRITIG - FRIDAY
SAMSCHTIG - SATURDAY
SUNNTIG - SUNDAY
3
@-crown
4
LIMITED TO 50 PIECES - individually numbered in BINARY CODE
5
THE DARKER, THE BRIGHTER
6
Paradeplatz, Zurich

1 * 10^100 = 1 Googol
10.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000.000
Googol is a huge number: a 1 with 100 zeros. The name immediately brings Google to mind. Not without reason: that's exactly where the internet search engine got its name from. A metaphor for the unimaginably huge scope of the Internet.
Luckily with the 2.5x magnifying lens you can still read the 1.8mm sized 10^100 – we were able to show the biggest number ever in the smallest possible way!
Winner Photo of this Years Maurice De Mauriac Award is „Traces of Light“ #013 of @chris.tille 🌈📷
Chris Tille is an interdisciplinary artist and designer based in Zurich and Berlin (Switzerland/Germany).
No photography without light. German photographer and artist Chris Tille, who also integrates science into his work, is well aware of this. Instead of using traditional tools such as brushes and cameras, he analyzed the light for one of his series using a spectrometer.
Congratulation Chris! ✨
#MauriceDeMauriac #MDM #photoaward #photobasel #art #artbasel #photos #photography

Following the ZÜRI-DATE, the BÄRN-DATE and the ZUG-DATE, the BASEL-DATE now speaks the Basel dialect. This means that the days of the week on the Day-Date movement speak the language of the people of Basel.
#mauricedemauriac #mdmwatches #watches #photobasel #basel #baseldate

10 years of @photobasel ! 📸💚 To celebrate this milestone together we created the first watch which speaks the basel dialect: BASEL-DATE!
Come to see us and the watch @photobasel from 16.06. - 22.06.25
#MauriceDeMauriac #MDM #Baseldate #photobasel #photos #watches #basel

Time well spent at the Arosa Harley Weekend 🌞🏔️Good friends & family, good food & drinks and last but bot least good bikes & cars. What you want more? Nothing. We are happy! See you next year Arosa!
@hedinswiss.ineosgrenadier
@harleydavidson.switzerland
#MauriceDeMauriac #MDM #Arosa #ArosaHarleyWeekend #mountains #harleydavidson #swissmountains🇨🇭 #cars #bikes #rideout

Final lap, final minute of this years Le Mans 24H 🏁🛞
#MauriceDeMauriac #MDM #Lemans #Lemans2025 #MDMwatches

Happy Weekend everyone - where are you going?
We are at the Arosa Harley Weekend 🌞🏔️- blue sky ahead.
#MauriceDeMauriac #MDM #MDMwatches #Arosa #Arosaharleyweekend

Made by Zurich – loved by Portofino 🇮🇹⛵️
We only work with selected retail partners. Such contacts often arise in places where our family members like to spend a lot of time. Portofino is one of these places. And now what belongs together has come together: Maurice de Mauriac and Gold for Ever by Valentina Cattaneo and a selection from our L series, which she offers to her customers there. Gold for Ever is also a family business - the chemistry is right and everyone knows the opportunities, challenges and passion of the other. We are delighted to be represented in this wonderful place.
#MauricedeMauriac #MDM #Portofino #mdmwatches #watches #retail

The countdown has begun - in less than two weeks our new ambassador @finn_gehrsitz will drive his first @24hoursoflemans 🏎️🏁 For this very special race we have created a special watch for him. The Chrono Modern Lucky Number with his starting number 78.
We wish you all the best Finn.
PS: Finn sounds like win !!!
#MauriceDeMauriac #MDM #finngehrsitz #racing #lemans #lemans24 #lemans24h #luckynumber


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