Automatic Modern: “Zug Date” Blue
MDM.130.Zugdate.BE
We bring Zug every day on your wrist.
Something special for people who are looking for something unique. Wherever you are with this watch, there is Zug. It displays the days exclusively in Swiss German. The basis of this somewhat smaller watch is the Modern automatic. Developed by Daniel Dreifuss, his sons, the Watchbros, have taught this watch Swiss German. Anyone for whom the time is important will find this watch a faithful companion.
Watch Variations
Customize Watch
Watch Specifications
DONNSCHTIG!
The Zug-Date is available in 39 and 35 mm case sizes. Great watch sizes for a unisex watch that can also be worn very well by teenagers. Automatic with crown in steel
The cases of our automatic watches are 11 mm high and have a crown. The crown is easy to grip and turn precisely, so that setting the watch is possible with great ease. The water resistance is 5 ATM. This means that the watches can be worn, for example, when washing hands, in the rain, washing dishes and showering, washing cars, skiing, trekking and, of course, diving. Automatic glass bottom in steel
A blue anti-reflective sapphire crystal reveals the pulsating caliber. One has the feeling of being able to see and feel the soul of the mechanical automatic movement "The watch is alive". Together with an inscribed rotor, each watch becomes a highly emotional gift. Also to yourself.
The first 20 Zug-Date will be given a limited edition of Zuger Kirsch. All others will receive a classic bottle of Zuger Kirsch with their watch. You can buy the Zug-Date in the Concept Store Les Deux, in our Atelier in Zurich and of course via our webshop. After all, Zug is not only home, but also a place of longing or a reminder of times in the city for many from afar.
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DONNSCHTIG!
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Automatic with crown in steel
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Automatic glass bottom in steel
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The first 20 Zug-Date will be given a limited edition of Zuger Kirsch. All others will receive a classic bottle of Zuger Kirsch with their watch. You can buy the Zug-Date in the Concept Store Les Deux, in our Atelier in Zurich and of course via our webshop. After all, Zug is not only home, but also a place of longing or a reminder of times in the city for many from afar.
Modern
Our success is built on these watches! They are our classics, and may forever be called "Chrono Modern". Designed by Daniel Dreifuss, the 051015 dial gives both watch and owner a subtle dynamism. The dimensions of these watches and their clear edges leave no doubt - a "Chrono Modern" always adorns a strong arm. No matter whether on water, on land or in the air. Mechanically driven, of course, the "Chrono Modern" is modular in design and allows for unique customization. You will love it as it will love you.
Automatic Modern: “Züri Date” Red
3.650 CHF
Automatic Modern: “Züri Date” Orange
3.650 CHF
Automatic Modern: “Züri Date” Yellow
3.650 CHF
Automatic Modern: “Züri Date” Green
3.650 CHF
Automatic Modern: “Züri Date” Turquoise
3.650 CHF
Automatic Modern: “Züri Date” Blue
3.650 CHF
Automatic Modern: “Züri Date” Silver
3.650 CHF
Automatic Modern: “Zug Date” Cherry Red
3.350 CHF
When you watch 👀 vs. when you got watched! 🙌🏻
Always double wristed in Wimbledon.
📸 @photobysventhomann
#MauriceDeMauriac #MDM #RallymasterIII #Wimbledon
Meet @jilteich our newest Ambassatrice. Who will start today in Wimbledon 💚🎾💜 Good Luck Jil and welcome in the MDM Family!
She is wearing the Rallymaster III designt by @carltondewoody in collaboration with @racquetmag , only a few left - so better be fast than sorry.
📸 @photobysventhomann
#MauriceDeMauriac #MDM #JilTeichmann #Rallymaster #tennis #swisstennis
Only a few people can drive the Mille Miglia. ❤️🏁
We have the Mille Miglia feeling for you.
The most beautiful race in the world is currently running, the race that wrote legends and still moves people’s hearts today. It’s not just any race - it’s the Mille Miglia, the legendary road race that transformed Italy into a stage for heroes from 1927 to 1957. The Mille Miglia was always more than just a race. It was an epic battle against nature, time and the limits of human ability.
For hours on end, the drivers drove 1,000 miles through the picturesque but challenging Italian countryside - from Brescia to Rome and back. The route led through fog, gravel roads and city junctions where only courage, skill and madness made the difference. Legends were born along the way: Nuvolari, who overtook Brivio in the dark with skill and courage, barely visible to the cameras. Or the British racing driver Moss, who averaged 157 km/h - with paper maps wrapped in a roll around his arm.
The Mille Miglia was always more than just a race; it embodied speed, style and an unbridled passion for competition. Drivers risked everything to achieve glory.
All this is in our L3 SPHERIC RED. It lets you ride the Mille Miglia all day long, when the (racing) drivers are already back at home or in the office.
#MauriceDeMauriac #MDM #millemiglia #L3 #L3SphericRed
Only a few people can drive the Mille Miglia. ❤️🏁
We have the Mille Miglia feeling for you.
The most beautiful race in the world is currently running, the race that wrote legends and still moves people’s hearts today. It’s not just any race - it’s the Mille Miglia, the legendary road race that transformed Italy into a stage for heroes from 1927 to 1957. The Mille Miglia was always more than just a race. It was an epic battle against nature, time and the limits of human ability.
For hours on end, the drivers drove 1,000 miles through the picturesque but challenging Italian countryside - from Brescia to Rome and back. The route led through fog, gravel roads and city junctions where only courage, skill and madness made the difference. Legends were born along the way: Nuvolari, who overtook Brivio in the dark with skill and courage, barely visible to the cameras. Or the British racing driver Moss, who averaged 157 km/h - with paper maps wrapped in a roll around his arm.
The Mille Miglia was always more than just a race; it embodied speed, style and an unbridled passion for competition. Drivers risked everything to achieve glory.
All this is in our L3 SPHERIC RED. It lets you ride the Mille Miglia all day long, when the (racing) drivers are already back at home or in the office.
#MauriceDeMauriac #MDM #millemiglia #L3 #L3SphericRed
The Watch Bro’s Toy! Old but❤️ - we missed the right moment to post (happens even to best) and we didn’t want to let it get lost… Would be also something for you @doppelganger_paris ?
#MauriceDeMauriac #MDM #Toys #WatchBros #Bro #bros #adidas #commedesgarçons #play
Last Day of @photobasel 2025 - come to see beautiful photos & watches. Here seen the back of the new BASEL-DATE: The first 10 are individual numbered.
#MauriceDeMauriac #MDM #photobasel #baseldate #watches #MDMwatches
Winner Photo of this Years Maurice De Mauriac Award is „Traces of Light“ #013 of @chris.tille 🌈📷
Chris Tille is an interdisciplinary artist and designer based in Zurich and Berlin (Switzerland/Germany).
No photography without light. German photographer and artist Chris Tille, who also integrates science into his work, is well aware of this. Instead of using traditional tools such as brushes and cameras, he analyzed the light for one of his series using a spectrometer.
Congratulation Chris! ✨
#MauriceDeMauriac #MDM #photoaward #photobasel #art #artbasel #photos #photography
Following the ZÜRI-DATE, the BÄRN-DATE and the ZUG-DATE, the BASEL-DATE now speaks the Basel dialect. This means that the days of the week on the Day-Date movement speak the language of the people of Basel.
#mauricedemauriac #mdmwatches #watches #photobasel #basel #baseldate
Events
Wimbledon in Zurich
13 .07
Location: Tödistrasse 48, Zurich
We’re inviting you to join us for the Wimbledon final on Sunday, July 13th, 2025, right here in our atelier.
Expect a giant screen, our space laid out in fresh green grass, Strawberries & Cream, Champagne, and just the right ceiling height for a celebratory leap – for that ultimate Wimbledon feeling.
ZUG OPEN 2025
20 .07 – 27 .07
Location: Tennisclub Zug
Where people meet to live their passion, there we are too. Let’s have a good time together.
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